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PRODUCT RANGE
Methanol technical
Urea formaldehyde concentrate
Formalin technical
Concentrated low-methanol formalin
Pentaerythritol technical
Dipentaerythritol technical
Pentaerythritol technical micronized
Hexamethylenetetramine technical
Hexamethylenetetramine micronized
Caprolon (block polyamide 6)
Granulated polyamide 6
Sodium formate technical
Aqueous sodium formate solution
Aqueous urotropine solution
Crude methanol

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Sponsorship and charity
Ecology

CAREER
Personnel policy
Strategy for Human Resources Management till 2020

CORPORATE NEWSPAPER

COMPANIES OF METAFRAX GROUP
LLC Metadynea
LLC Trading Company Metafrax
JSC Karbolit
LLC Metafrax-Inform
JSC Gubakhatransport
LLC MetaTransStroy
Metadynea Austria GmbH
Metadynea Trading SA

Russia, Gubaha, Perm region, 618250
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NEWS
10October
2018
Metadynea launched a new formalin production unit worth 1.2 billion rubles

Metadynea LLC, a subsidiary of PJSC Metafrax and one of the leaders of the Russian market of synthetic resins launched Formalin-2 production plant in Orekhovo-Zuevo. The new capacities will allow to provide necessary volumes of formalin to the company’s Moscow region plant and to increase the efficiency of the enterprise’s operation.

On October 2, a ceremonial launch of the new unit Formalin-2 took place at the production site of Metadynea LLC in Orekhovo-Zuevo. Production is designed to produce 55% formalin in the amount of 91 thousand tons per year, which will fully meet the internal needs of the enterprise in this type of product. In terms of 100% formalin, the plant capacity reaches 54 thousand tons annually.

The total project budget amounted to 1,205 billion rubles. The construction of the Formalin-2 plant has become one of the largest projects of Metadynea, implemented at its own expense.

The project started in 2015. In December 2017, a report was received on the compliance of the object with the requirements of technical regulations and project documentation, and in May 2018, permission for commissioning was received. The equipment on the site is produced by Johnson Matthey Formox AB, which is one of the leading Western suppliers of technologies for the production of formaldehyde.

“The new plant on Orekhovo-Zuevo production site has successfully passed all the tests. The design capacity of 280 tons of 55% formalin per day has been achieved, and the quality of the products corresponds to the warranty values. This gives us the opportunity to cover the internal demand for formalin by 100%, reduce logistics costs and thus offer consumers even more competitive products,” said Igor Spassky, General Director of Metadynea LLC.

“The capacity utilization of Metafrax and its subsidiaries is approaching the maximum level, so we are actively working to expand them. The increase of the volumes of its own formalin production in the Moscow region will make the site less dependent on the market situation and will serve as a guarantee of its stable operation. Metadynea is already included in the list of the largest producers of synthetic resins in Europe, and the launch of the new production will help to consolidate and strengthen the company's position,” said Armen Garslian, Chairman of the Board of directors of PJSC Metafrax.

26September
2018
Renewed brand of Metafrax Group will appear in summer of 2019

PJSC Metafrax, the largest Russian producer and exporter of methanol and its derivatives, starts the rebranding procedure. The renewed brand of the company will be presented in July 2019, a full-fledged launch of the brand is planned for the autumn of 2019.

Metafrax started the rebranding procedure. The contract for services rendering is signed with the multi-channel strategic communications agency Electric Creative.

The need for rebranding in the company is explained by the rapid expansion of business. The company is already the largest producer of methanol, pentaerythritol and hexamine in Europe. In addition, the subsidiary company Metadynea is on the list of the largest producers of synthetic resins in Europe.

The group's turnover is growing due to active investment policy, increasing production and sales, expansion of the assets portfolio. The revenue of Metafrax group has increased 3.5 times since 2011: from 13.2 billion rubles to 45 billion rubles by the end of 2017. It is planned that by the end of 2018 this figure will approach 50 billion rubles.

A large number of subsidiaries (both acquired and created «from scratch») presents the structure of Metafrax group. As a result, at the moment, the group includes 15 companies based in Russia and abroad. The group continues its active expansion to foreign markets: in 2017 the share of exports in the turnover of companies of the group exceeded 50%. Export deliveries are provided in 60 countries of the world.

- The decision to launch the project was approved by the Board of directors of the company in April. Today the project is fully launched, - comments Maria Konovalova, PR advisor to the Chairman of the Board of Directors of PJSC Metafrax.

At the initial stage of rebranding, it is necessary to develop a general concept for the project. To do this, a study of industry trends and competitive environment, interviews and other preparation works will be conducted. At the end of this stage, which is scheduled for the end of 2018, the brand name should be formed, and, taking into account the diversified business of the company, the architecture of the brand family as a whole.

- At the research stage, we will analyze Russian and foreign markets, business portfolios of companies of Metafrax Group, which will help us to understand the architecture of the family of brands. After the analysis, we will proceed to the creation of a positioning strategy and a brand platform. And only after that we will proceed to the stage of visualization and design, - says Beso Turazashvili, CEO of the agency Electric Creative.

The next stage, which is planned to complete in July 2019, will focus on the visualization of the brand: detailed design of the brand, the creation of a brand book, the development of a communication concept, and the creation of a brand website.

Maria Konovalova, PR advisor to the Chairman of the Board of Directors of PJSC Metafrax, was appointed the head of the working group on the rebranding project. The managing team for the project also includes members of the Board of Directors and top managers of the company.

Additional Information:

PJSC Metafrax is the flagship of the Russian market of organic chemistry with a worldwide reputation. It is the largest Russian exporter of methanol with a total export share of about 40%. The company's geography includes 60 countries.

The chemical division of the group of companies includes the head enterprise - PJSC Metafrax (Gubakha, Permsky Krai), Metadynea LLC - production of formaldehyde and synthetic resins (Permsky Krai, Moscow region), Metadynea Austria - production of formaldehyde and synthetic resins (Austria, Krems), JSC Karbolit - an industrial park of the "brownfield" type (Moscow region).

Trading companies of the group: Trade House Metafrax (Perm, Russia), Metadynea Trading SA (Geneva, Switzerland), SamyangMeta Ltd (Seoul, South Korea).

According to IFRS total revenues of GC Metafrax exceeds 45 billion rubles.

Group enterprises produce methanol, formalin, pentaerythritol and hexamine, urea-formaldehyde concentrate (UFC), synthetic resins, polyamide, sodium formate, etc.

Electric Creative:

BESO TURAZASHVILI - Founder and CEO of the multi-channel strategic communications agency Electric Creative. He graduated from New York University (NYU), built a career in branding in Wolff Olins in London and Dubai before moving to Moscow. Among his clients are VTB Arena Park, Dubai International Airport, Hyatt Group, Nestle, Dr. Reddy's, Cyient, Synterra Group, Sirius and others.

04September
2018
Coherence and efficiency as a priority

On August 23-24, the strategic session of the Metafrax Group was held for the first time in Demidkovo (Dobryanka, Perm Region).

Top managers of the companies-members of Metafrax Group and functional heads of the departments, including representatives of the Group’s foreign assets, gathered for the corporate forum MetaTeamEvent.

Metafrax Group actively increases production turnover, enhances commercial activity, expands the geography of its presence. Therefore, the purpose of the strategy session was to improve the coordination of the group’s enterprises, including their long-term development plans.

The extensive agenda of the two-day event included presentations with an analysis of the activities of all companies, including those recently included in the Group - the Korean company SamyangMeta and the Engineering and Technology Center of Metafrax.

“To me it also was a kind of team building session which will improve the internal communication a lot,” – says Dr. Ralph Peter Theuer, Managing Director of Metadynea LLC (Austria). According to him, the strategy session gave a general overview of the Group, and it was possible to get a better understanding what the different group companies are doing and focusing on.

Maxim Batuev, General Director of Karbolit, agrees with him: "First, I saw and made acquaintance with all the executives; secondly, I got an understanding of the trends and the dynamics of the development of the Group, and third, the session allowed me to identify some bottlenecks and hotspots in general".

On the second day of the work, the participants of the strategic session discussed key aspects of the current and prospective activities of the GC Metafrax: industrial security, legal, financial, personnel and corporate issues, PR, branding, security issues.

According to Simon Vikhnin, Director of Legal Affairs of PJSC Metafrax, it is a very rare opportunity to gather such a wide representation of interested executives: "A unique opportunity for the management to hold meetings and discuss issues they usually do not have enough time for at official events. The key issue is feedback and concrete implementation of the proposals based on the results of the session."

Following the results of the strategic session, a decision was made to expand and improve the efficiency of commercial activities and budgeting, and to create an information and analytical system. Another notable part was the presentation of the project to create a single brand of the Group of companies. The decision to start the project was previously made by the Board of directors of PJSC Metafrax.

According to the General Director of PJSC Metafrax, Vladimir Daut, such forums will become regular for the coordination of general plans and full understanding of corporate goals: "In the future, we plan to hold such meetings in different territories with a program of joint meetings and round tables, as well as the involvement of outside experts."

The companies of the Group are faced with the tasks of preserving sustainable development rates, developing optimal mechanisms for making internal decisions, optimizing business processes and increasing efficiency. "We must solve all thorny issues and eliminate the problems of our interaction in order to solve common problems," said Armen Garslyan during the discussion. "All the issues that are not resolved here and today will be brought to the nearest meetings of the Board of directors, working groups and committees, they will be properly assessed and a clear procedure for further actions will be defined”. The next strategic session is planned to be convened in six months.

Closing the first outbound strategic session, the Chairman of the Board of directors underlined that the Group of companies is growing, and the coordination tasks are becoming more complicated. "Therefore, at the end of the meeting, we should work out a common methodology for solving organizational, legal, communicative and economic problems," – said Armen Garslian. "All our efforts are aimed at improving the efficiency of production activities and business processes."

17July
2018
For the first time Metafrax and Metadynea Trading attended European Technical Coatings Congress in Amsterdam

This year congress took place during 26-29 June in historical building of former stock exchange (Beurs van Berlage) in the centre of Amsterdam.

For the first time this congress was co-organized by Federation of Associations of Technicians for Industry of Paints
in European Countries (FATIPEC), The Oil & Colour Chemists Association (OCCA) and Coatings Science International (CoSI). It gathered more than 400 R&D experts in coatings industry from many multinational and mid-size companies from all over the world.

4-days congress was full of sessions (3-4 sessions on different topics were held simultaneously), topics were mainly dedicated to technical aspects of paint, paint raw materials as well as the most recent progress in coatings science and technology.

“This was a first-time experience of such kind for Metafrax Group, the only pentaerythritol manufacturer in Eastern Europe. It was very useful to meet and talk face-to-face with experts, who take final decision, which raw materials shall be used in currently developed products”, says Vasily Mikhaylov, representative of Metadynea Trading, marketing subsidiary of Metafrax Group.

“This event was very inspiring, as it broadened my horizon of understanding, in which finished goods our raw material is used and how important is to meet certain criteria for particular consumers - manufacturers of paints and coatings”, says Vadim Dik, deputy head of pentaerythritol and hexamine production units. “Launch of dipentaerythritol unit, which is expected still this year - requires discussion of numerous technical aspects with the users, this congress is a very well-represented platform for meeting many existing and prospective customers at a single place”, so Mr. Dik.

09July
2018
Metafrax supports Women in Art educational project held within Diaghilev Festival

Perm summarizes the results of Women in Art, an educational project that was organized within Diaghilev Festival with the support of Metafrax PJSC and its beneficiary owner Seyfeddin Roustamov. One of the project participants got the chance to implement her creative project on the big stage the next year.

The goal of Women in Art was to support girls who chose artistic occupations considered as non-traditional for women. The educational project covered such arts as opera and symphony conducting, production, and playing percussion instruments and clarinet. The Festival enabled the participants included in that project group to work hand in hand with many reputed artists and laureates of international competitions, among them Teodor Currentzis, Artistic Director of Perm Opera and Ballet Theater.

Program attendees had the opportunity not only to learn from the eminent masters, but also to develop their own projects. Metafrax paid particular attention to one of the presented designs: Fine Chemistry Project of Elena Frolova, a student of the production faculty from Moscow. Now, her creative project got a real chance for implementation with the assistance of Metafrax.

Seyfeddin Roustamov:

- Our company operates in the chemical industry, so we focused on how musical projects and experimental operas associated with all sorts of chemistry, such as human relationships, love, and philosophy, are born. We examined every project, and were impressed by Elena Frolova’s creation. Now she can implement her project and present it to the public in 2019.

Women in Art project ended with an open-air concert where the participants and other students engaged in the Festival’s educational program demonstrated to Perm audience their artistic skills and shared their inspiration for art. After the concert, Metafrax representative awarded Elena Frolova with the diploma for the best project and gave her a grant for implementing her creation during the next Diaghilev Festival.

04April
2018
«Metafrax» expands to the Asian market

Metadynea Trading SA (Geneva, Switzerland), the affiliated company of PJSC Metafrax, and Sunghong Co., Ltd. (Korea) have established the joint venture SamyangMeta Ltd.

The enterprise was registered in Seoul (South Korea) on February 1, 2018. The Trading Company should strengthen the trading positions of group of companies “Metafrax” in the territory of East Asia, and first of all in Korea.

This refers to gain in sales of hexamine and pentaerythritol in the above area. First 200 tons of the products will be delivered by a trading company in Seoul, in April. In the future it is planned to expand the sales geography to other countries of East Asia.   

Today the group of companies “Metafrax” delivers about 2 000 t of hexamine and about 1 000 t of pentaerythritol to the Asian countries. In the future, the annual turnover will reach 4 000 t of hexamine, 2 000 t of pentaerythritol and 15 000 t of methanol. At the same time, the company is considering possibility to deliver the product from Korea to the European market through the joint venture.    

Management of “Metafrax” leaves open that new production facilities will be created on the base of joint venture. Armen Garslyan, Chairman of the Board, PJSC “Metafrax” comments, “Europe is intelligible and comfortable for us in terms of doing business, moreover Metadynea Austria, the affiliated company of “Metafrax”, is operating there. We enter to the Asian market together with a local company, which is not only a trader, but also it has its own production facilities. It is a good top-grade market. If the sales go well, then in the future the joint venture SamyangMeta can build a new plant in Korea or in Russia”.  

 Alexander Maksimov, the member of the Board of a new created joint venture, adds, “For culture and historical reasons, members of the Asian business prefer do business through their agents. We believe that in the person of Sunghong we have acquired a reliable and long-term partner who will help us to open not only the market in AP Region, but also it will contribute to “Metafrax” brand awareness in the region. Even today we deliver the products to Japanese world-known companies. I am sure that the main effect from the present collaboration will be the greatest in our future”.   

 
Eric Sungwoo Park / Management Planning Director of Samyang Chemical Group:

“Samyangmeta is our valuable access key to Russia and Europe as well as to go beyond our limited supply capability. Also we believe this JV is your key to Asia including Japan and Korea which are the world’s number 2, 3 natural gas importers. Therefore the Korean and Japanese market situation is too low manufacturing and high demand regarding gas chemicals such as methanol, ammonia, urea, melamine etc. Samyangmeta will create numerous opportunities in technology, investment and marketing and finally realize mutual benefits of Metafrax and Samyang Chemical.”

For reference

Limited Company «SamyangMeta Ltd.» (Seoul, Korea)

Established: 01.02.2018

Members: Sunghong Co., Ltd. (Seoul, Korea) (50%) and Metadynea Trading SA (Geneva, Switzerland) (50%).

     - President – Yongseok Sohn

     - Vice-president - Ralph Peter Theuer

Sunghong was established in 2004. In 2005 a regional representative office was established in Shanghai. In 2006 an agreement of methanol supply was signed with  Mitsubishi Corporation (Japan). Total turnover in 2017: KRW 54 billion (more than USD 50 million) Main products: chemicals, minerals. Sunghong is an affiliated company of Samyang Chemical Group.

Samyang Chemical was established in 1974; its head quarter is located in Seoul (South Korea). The group of companies includes 12 affiliate companies in total over various business based on the chemical industry. Total turnover in 2017: KRW 222,5 billion (more than USD 200 million)

Metadynea Trading SA (Switzerland, Geneva), a trading company, was established on November 14, 2014, it is included in group of companies “Metafrax”. The company arranges the sales of product produced by PJSC “Metafrax” to international markets, particularly methanol, pentaerythritol, and hexamine.

The sales geography includes more 50 countries in the world; the company disposes of storage facilities in Finland, Holland and Poland. It is dealing with buffer warehousing in Spain and the USA. The annual turnover in 2017: EURO more than 165 million. 

22March
2018
Offsite meeting of the Board of Directors of PJSC "Metafrax" on the "Ammonia-Urea-Melamine" Complex

On March 20, within the framework of the scheduled meeting of the Board of Directors, top managers of PJSC Metafrax visited the construction site of the Ammonia-Urea-Melamine complex in Gubakha. Among other facilities of the complex, members of the Council inspected the foundation of urea prilling tower.

Сoncrete pouring into the base of the tower with the participation of the governor of the Perm region Maxim Reshetnikov and the leadership of Metafrax began on March 2. On March 19, specialists of the general contractor of the project - the company "Uralenergostroy" completed erection works of the base plate. Totally almost 2,000 cubic meters of concrete are laid in the basement. The urea prilling tower will be the tallest structure of future plant, its height will be almost 100 meters.

According to information by head of the construction of the AUM Complex Alexander Usynin currently at the construction site employs more than 150 people. Delivery the cast formwork for the construction of body of the tower to be in April, the construction should be completed in July of this year.

Currently work is underway to lay underground water supply and sewerage system. In the summer preparation of warehouses for temporary storage of equipment will begin.

The format of visiting boards of directors in the group of companies "Metafrax" operates upon a permanent basis. Recently, top managers visited the site of "Metadinea Austria" in Krems, near Moscow "Metadinea" in Orekhovo-Zuevo.

The investment project of AUM is included in the list of priority activities of PJSC "Metafrax", approved by the Board of Directors for 2018.

26February
2018
Perm Territory and PJSC Metafrax have signed a special investment contract on AUM Project

On February 15, 2018 in the course of the Russian Investment Forum held in Sochi, a three-party special investment contract on construction of ammonia-urea-melamine (AUM) industrial complex was signed in presence of Denis Manturov, the Russian Federation Minister of Trade and Industry.  This Contract has been concluded for 10 years between PJSC “Metafrax”, Perm Territory and Administration of Gubakha. Maxim Reshetnikov, the Governor of Perm Territory, Vladimir Daut, Director General of PJSC “Metafrax” and Nikolay Lazeikin, Head of Gubakha have affixed their signatures to the Contract. 

Armen Garslyan, the Board Chairman of PJSC “Metafrax” has emphasized that construction of a new industrial complex jump-starts the territory development: new jobs are creating; the company is constructing housing, infrastructure, and social objects.

Vladimir Daut, Director General of PJSC “Metafrax” said that the company has already invested 8,4 bln. rubles into pre-construction activities. The top-manager has also said that 3 000 people will be engaged in construction works, and budget revenues to municipality from subcontractors will make up tens millions rubles. During terms of the special investment contract, the tax liabilities of the company will be increased by 1 bln. rubles.

 The investment project for AUM construction is essential for Gubakha town. Nikolay Lazeikin, Head of Gubakha, put emphasis the investment and contribution of entire company and new project into development of the town. According to him, apart from new housing and infrastructure, the small and medium business is rapidly growing in Gubakha.

 According to the special investment contract, by 2021 PJSC “Metafrax” will construct a new ammonia-urea-melamine production complex from methanol purged gas. The total investments into the project including the own and borrowed assets will make up more above 58 bln.rubles, excluding VAT.

14February
2018
AUM Project insured for 58 billion rubles

PJSC Metafrax concluded several insurance contracts for the chemical complex construction in Gubakha. The company tends to foresee all the risks.

The PJSC Metafrax Ammonia-Urea-Melamine (AUM) production complex construction project in Gubakha went to the new phase. Signing of several insurance contracts precedes the beginning of construction of the one of the biggest plants in Perm Region, which cost is EUR 950 million. The main purpose of the contracts is to mitigate the risks that arise during such a large-scale complex construction.

In December, 2017, the company signed the 1st insurance contract. In the document concluded for five years, insurance for all kinds of work to be implemented during the complex construction is provided. In addition to three years of the AUM construction, two additional years of the guaranty period insurance are included into the contract.

As it was noted by Oleg Gordienko, member of PJSC Metafrax Board of Directors, the guaranties cover absolutely every kind of work: engineering, construction, equipment procurement, storage and erection work. “Besides, we provided the liability insurance for the third parties that can visit the complex construction site. It is referred to delegations, journalists, experts, etc.” – Added Mr. Gordienko. The project is insured for 58 billion rubles, VTB Strakhovaniye, one of the leading insurance companies is selected as a partner.

The equipment for the AUM complex will be delivered to Gubakha from European countries, Japan and India. Its cost is more than EUR 300 million.

The AUM construction general contractors have insured their responsibility. The contract was signed with Insurance Company Allianz, the world leader in this type of insurance.

For your reference

The AUM complex will become one of the largest projects in Perm Region in decades. Its total cost is EUR 950 million. About 3000 employees will be involved into the construction. The complex construction will be finished until 2021. However, the first batch of ammonia will be produced in 2020. The project development, equipment procurement and construction management are implemented by Swiss company Casale.

 

08February
2018
The first batch of concrete for the AUM will be ready in the middle of February

“Concrete production for the Ammonia-Urea-Melamine complex will be started in the middle of February”. – Reported representative of LLC "Management Company "Uralenergostroy", general contractor of the project, during the visit of Vladimir Daut, General Director of PJSC Metafrax, to the AUM plant construction site. The company management, Aleksandr Lysov, Director of AUM plant, and representatives of the second general contractor, OJSC NIIK, inspected main objects and sites of the constructed complex. 

The concrete will be produced at the newest Liebherr ready-mix unit, assembled at the AUM complex site. The unit is compact and highly efficient. Its capacity will be up to 1 100 cubical meters of concrete per day. Its heating system allows to produce concrete even in winter conditions.

In January, 2018, the assembly of the construction headquarter prefab buildings, where the work places for the AUM managers and employees are organized, is over. About 150 people will work there, the buildings have comfortable offices, a conference room and a meeting room, a kitchen, lavatories and shower rooms.

“The work is carried our according to the schedule. At the time being, 140 people are involved into the AUM construction: they are employees of two general contractors – Uralenergostroy and NIIK. In a month, due to extension of the construction work scope, more than 100 people will join them. In general, during the peak of construction, more than 3 thousand people will work at the site”. – Informed Vladimir Daut, General Director of PJSC Metafrax.

Vladimir Aleksandrovich had inspected the main areas (terraces), where the Ammonia, Urea and Melamine units will be situated, as well as areas for the general contractors for the complex construction.

“The construction site had been prepared for the entire year of 2017, its area is more than 20 Ha. At the time being, the underground communications are laid in order to start the next stage of construction in summer - assembly of the equipment and building steel structures foundations”. – Commented Aleksandr Lysov, Director of AUM plant.

For your reference:

The Ammonia-Urea-Melamine complex construction is a new phase of the company development, it is included into the Metafrax group development strategy until 2030. Such large projects haven’t been realized since the methanol plant start-up.